Smart ways to make money online.
Smart ways to make money online - Traffic Optimization - Proper HTML Structure.
This may sound very basic to many of you, but I'm amazed at how many people still do not ensure their pages have the basic HTML components and tagging.
If this info is elementary to you, skip to the latter tips by using the navigation above. I promise they get more advanced.;) If you want the engines to know what your pages are about, the following tags are very important and should not be left out.
There are three HTML tags that every page should have at the top of the page, right below the opening <HEAD> tag and they are:
1) Title Tag
2) Meta Description Tag
3) Meta Keywords Tag
If you need help with learning how to add this code to your pages then, see my HTML tutorial.
In each of these attributes, you should mention your main keyword at least once and not more than twice. If you get too repetitive, the search engines may ignore the page. Let's say you are trying to optimize a page for the phrase "skin care". Your opening HTML code may look something like this:
<html>
<head>
<title> Skin Care Tips For People of All Ages</title> <meta name="description" content="How to develop a healthy skin care regimen"> <meta name="keywords" content=" skin care , healthy skin, looking young">
</head>
H1, H2, and H3 Tags are Important Too
Many search engines also pay special attention to what you have inside your header tags. For example, the most important headline on your page should be inside the <H1> tag, the second most important under the <H2>, and so on.
So if you are trying to optimize your page for the phrase "skin care" then you'll want to ensure your <H1> headline has that keyword inside it.
Here's an example...
<H1>Skin Care Tips for Women</H1>
The <H1> tag should appear as close to your opening <body> tag as possible, then <H2> and so on.
Important Message About Meta Tags
Years ago meta tags played a HUGE role in how your pages ranked in the major search engines. These days, not so much. It's all about the content on your pages and the number of quality backlinks (related sites linking to you).So while you should use meta tags as descriptors (the search engines use that info to describe your site when it appears in the results), don't expect ranking miracles because of them.
Lesson #2 : Traffic Optimization - Satisfy The Search Spiders